Demand Has ‘Strong Momentum’ in 2013: Whirlpool CEO

“There is strong momentum coming into the year,” said Whirlpool CEO Jeff Fettig in an exclusive interview on CNBC’s “Squawk on the Street.”

Fetting said that his company expects “global demand to be modestly higher than last year, with demand in the U.S. growing 2-3 percent. We also see good momentum in the housing market as we progress through the year.” Fetting said he expects this trend to “ramp up” through 2013.

Whirlpool is considered by many to be a bellwether of consumer demand, with discretionary items such as Maytag and KitchenAid appliances.

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