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Electrolux Will Focus Design Lab 2013 On Urban Living

January 11, 2013
Appliance giant Electrolux has announced the theme for the Design Lab 2013 competition, which asks design students from around the world to conceptualize appliances of the future.

In 2013, the theme of the 11th annual Design Lab competition will Inspired Urban Living. Electrolux said the choice of the theme was inspired by the growth of urbanization, with an increasing share of the global population now living in densely populated areas. The question Electrolux seeks to answer: what role can design play to ensure that people are prepared and equipped
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