The stereotypical mid-fi stereo store is the place where millions upon millions of people have gotten their first taste of meaningful specialty audio/video. I am not talking about crappy mass-market TVs and cheapie white van-inspired speakers. The local stereo store is the place where people with a little scratch in their pockets can learn about the good stuff. Products with more performance, more value, more pedigree, products made by hand, products made locally - the good stuff. More than one audiophile or home theater enthusiast started their journeys at the local stereo store
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In Retail Marketing It's Never Easy To Say Good Buy
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The entire CE industry stands at a technology crossroads. There is a clear choice at the fork in the road: Innovate or find alternative avenues for growth.
For retailers, there are several key shelf management metrics that lead to successful product engagement. Gen One Ventures offers ten principles that can help to create profitable brand and product engagements: