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Intel CEO: The PC is Shape-Shifting Into a Tablet

January 17, 2013

In the wake of reporting weak profits today, Intel CEO Paul Otellini couldn't repeat enough that "radical" new PC designs will subsume the tablet experience.

Here are some of Otellini's comments that suggest that Intel and its PC partners are aggressively going after the tablet market with newfangled Windows 8 devices. Most of these comments came in response to analysts' questions.



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A major advertising and marketing campaign for a major software release—from the major computer software company in the world, no less—receives little more than a lackluster response from consumers and businesses. So while retailers should approach Windows 8 and its associated hardware with caution, they may still eke out some gains by offering systems that have been specifically designed for the new operating system.

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