Internet on the TV? Meh, Say Consumers
Your TV may be smart, but you’re not making the most of that talent.
Facebook, Twitter, online shopping, Web browsing — they’re simply not getting much screen time on Internet-enabled TVs, according to a new report from NPD. It seems consumers prefer to engage in those activities on other devices.
“In general, these have failed to resonate with the audience, not least because there are better platforms, such as the PC, tablet, or smartphone, for such services,” NPD’s John Buffone wrote in a blog post today. “The one saving grace to date