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Is Apple Losing its Cool Factor?

February 19, 2013
Apple is getting pushed around a lot these days. Digerati reaction to the iPhone 5 was "meh," response to the iPad Mini was akin to "it's about time" and we are all more excited about unicorn-like products such as an iWatch and iTV than the things you can buy right now.

Apple's strength is its Achilles' heel: We expect it to reinvent on schedule and when, in our infinite wisdom, we believe it is not, we treat it like the kid who no longer belongs in our clique.



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