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New York Auto Show: Automakers Cede Ground, Give Users More Control of Dashboard, Entertainment Apps

April 1, 2013
As kids, future automaker execs were told to play nice in the sandbox and share their toys. As grownups, this is their route to success: sharing access to the dashboard center stack and on-board data. It provides users with more choices in entertainment and keeps buyers from defecting to more forward-looking brands. The cooperation was on display at the New York International Auto Show last week. Buick, BMW, Ford, and others announced partnerships bringing more infotainment apps into the car. Most intriguing was Ford, which announced the Personalized Fuel Efficiency App


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