Open Enrollment | Subscribe to Dealerscope HERE
Follow us on

Retailers to Tout Size in Absence of Substance in TV Aisles

September 13, 2012

n">Television retailers are going to have one simple message for shoppers this coming holiday season: Supersize it.

The lack of anything really new to tout means that mass merchants, online and specialty retailers will try to get people to trade in that once fancy 42-inch flat screen TV for one that is 60- or even 90-inches, and at lower prices that wouldn't have been fathomable a couple of years ago.

The only problem: If consumers play hard to get, then margins -- for manufacturers and to some extent, retailers --could get slammed.



More Suggested Content:

Sony's XBR-84X900 4K TV
Sony 4K TV to Cost $25,000
September 6, 2012 From News
Sony announced this week that its first 4K TV product, the 84-inch XBR-84X900, will retail for $24,999. The TV is available for preorder now, and will arrive in stores in November.
Hitting the CE Spot
September 6, 2012 From Dealerscope
Memo to specialty CE retailers: Think green, not pink, when a female customer walks through your doors. Women are embracing consumer electronics more than ever, buying e-readers, tablets, smartphones, digital cameras, notebooks and other CE devices for themselves and their families.


Click here to leave a comment...
Comment *
Most Recent Comments: