Open Enrollment | Subscribe to Dealerscope HERE
Follow us on

Samsung May Reveal "Vibrant" New Brand Identity at CES 2013

November 5, 2012

Samsung is reported to be planning a complete brand overhaul for CES 2013, ably assisted by Brandstream and its CEO Scott Bedbury, who was responsible for turning Nike and Starbucks in global phenomenons.

Samsung is planning something special for CES 2013, and although we're sure many new products will be among them, a rumored overhaul of the company's branding may take center stage.

The news comes from a report published by Channel News in Australia, and quotes anonymous sources who say Samsung is almost ready to unveil a "more vibrant international brand



Companies Mentioned:

People Mentioned:

More Suggested Content:

LeBron James' Galaxy Note II ad
LeBron James Endorsing Galaxy Note II
November 1, 2012 From News
NBA superstar LeBron James is appearing in a new commercial for Samsung's Galaxy Note II phone/tablet. The ad, starring the Miami Heat forward, debuted this week in conjunction with the start of the NBA season. 
Bjorn Duybdahl
CEA Inducts Its 2012 Hall of Fame
October 17, 2012 From News
The Consumer Electronics Association inducted a group of industry pioneers into its 2012 CE Hall of Fame last night at the Industry Forum in San Francisco.


Click here to leave a comment...
Comment *
Most Recent Comments: