Sony CEO: We’re Making ‘Baby Steps’ to Strong Products
Nine months into his stint as Sony’s CEO savior, Kazuo Hirai says the company is once again focused on the sleek gadgets that made it famous, but results will take time.
“We need to make sure that we have products that … wow people, that move people emotionally,” he told reporters at a group interview in Tokyo.
“We’re making baby steps in that regard.”
Hirai said Sony, coming off of a US$6 billion loss last fiscal year, needs to also start making money again, but “just being profitable probably isn’t going to