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Sony Rumored to be Re-Introducing Cyber-Shot and Walkman Branding to its Mobile Phones

March 29, 2013

Back when Sony produced phones with Ericsson, it regularly rolled out hardware wearing the Cyber-shot and Walkman brand names. It produced some great phones too, including the now legendary Sony Ericsson K800, equipped with a 5-megapixel Cyber-shot camera, and the 9mm thick W890 Walkman phone with its brushed aluminum chassis.

When rumors of Sony Ericsson splitting started to circulate in 2009, so the Cyber-shot and Walkman phones started to disappear, with sources inside Sony at the time calling the decision to use the branding on Sony Ericsson hardware, "a strategic error."



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