Industry Voices : The Art of the Possible

Address price-roaming instead of worrying about showrooming

January 2013 By Peter Weedfald

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January 2013

The Art of the Possible - By Peter Weedfald----------------------------------------------------------
 In order to survive and grow, a retailer’s rate of change has to accelerate faster than the rate of consumer change. For the last 60 years, retailers have collectively trained and motivated consumers—through advertising and marketing across every demographic—to...
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http://www.dealerscope.com/article/address-price-roaming-instead-worrying-showrooming/1
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Industry Voices : The Art of the Possible

Address price-roaming instead of worrying about showrooming

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Industry Voices : The Art of the Possible

Address price-roaming instead of worrying about showrooming

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