Bang & Olufsen has begun selling in its stores, including the 22 it runs in North America, the new BeoVision Avant, a self-contained entertainment center with the company’s new 55-inch 4K TV at its heart.
The $7,995 Avant, which comes with the BeoRemote One, is being made available this month with unique wall-mount, floor-stand and tabletop options that present the viewer with what amounts to an animated show before the set is even turned on. Once the TV is “awakened,” its speaker array is deployed, gliding down and unfolding at the set’s base from out of sight. Then, depending on the $1,995 motorized mounting option chosen (there is a stationary wall bracket solution available for $895), the screen tilts (on the tabletop motorized stand) or rotates (on the floor stand) to a position that the viewer has preset in advance. The floor stand itself can rotate the TV screen closer to the viewer when desired, and then withdraw it out of the way when not needed.
The speaker panel, constructed of 160 unique parts that make up its moving mechanism, according to David Zapfel, product manager, North America, features an integrated 7.1 surround module to which external wired or wireless speakers may be connected