Best Buy Outfits Minnesota Stadium With TVs
Insignia is now the Minnesota Twins' official HDTVApril 4, 2010 By Stephen Silver
The TVs are part of the new Insignia Commercial Series product line. Best Buy has also purchased prominent signage in the stadium.
“It is a privilege working with such a world-class sports organization that shares our goal of enhancing the customer experience,” Fernando Silva, vice president of Best Buy Exclusive Brands, said as part of the announcement.
“The Insignia brand was founded on the principal of building products that meet the needs of consumers based on the feedback we receive from our customers and employees every day, so it was a natural fit for us to partner closely with the Twins’ organization to develop the state-of-the-art IPTV solution.”