Best Buy Plans Another Super Bowl Spot

January 23, 2013

multipage

Best Buy will air a commercial during the Super Bowl broadcast next month, for the third year in a row, the company confirmed to the Twin Cities Business Journal.

The retailer, despite its recent turmoil, will still pay the reported $3.8 million price tag for a 30-second spot on the game, which airs Feb. 3.

Best Buy's spot in 2011 featured Justin Bieber and Ozzy Osbourne, while last year's featured a variety of tech innovators.