BrandSource Launches Mission-Specific Programs in Vegas
Las Vegas’ Caesars Palace played host to the BrandSource 2014 Convention and Expo this week, welcoming dealers from the around the country. Attendees were met with live entertainment courtesy of Lonestar, an impeccable show floor, seminars and training programs, and even complimentary health screenings to supplement the group’s new focus on individual health. During the opening presentation, Bob Lawrence, BrandSource CEO, who will be stepping down at the end of the year, asked, “How can we expect to have a healthy company if its individuals aren’t healthy?”
According to Lawrence, the convention saw an increase in dealership attendance, indicative of the group’s growing membership. “Membership is growing,” says Lawrence. “The biggest problem [is] independent retailers closing. And it’s not just ours, it’s anybody in retail. There’s nobody to take over the business so it just closes and that is the biggest challenge for our industry… The problem is, where do you find potential [succession] candidates?”
To combat this problem, BrandSource has partnered with California State University, Fullerton. The school will offer an MBA program made up of several candidates working on their thesis entailing how to solve one of the industry’s prevalent issues.