BrandSource Makes Feldman Director of Operations For OutdoorSource Division

BrandSource said Friday that it has named Andrew Feldman to the title of director of operations for OutdoorSource, its outdoor products division.

“Andrew has done a terrific job getting OutdoorSource off the ground and he’s the perfect person to drive it to the next level,” CEO Bob Lawrence said in a statement. “This is a hot category for shoppers, especially as we lead up to big holiday shopping weekends like Memorial Day and Fourth of July.”

“I’m honored and eager to take on this very exciting role,” Feldman said in a statement. “Outdoor products are booming in popularity with consumers. More than 90 percent of outdoor category purchases are made inside retail stores, so this gives us a terrific opportunity to drive store traffic.”

OutdoorSource products will be featured at the Brand Source Convention in Las Vegas in August.

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