CEA, MERA Backing CarTech Demo DaysMay 6, 2014
The Consumer Electronics Association (CEA) and Mobile Electronics Retailers Association (MERA) are joining forces to support CarTech Demo Days. The events are set to take place May 16-18, at stores nationwide.
Such manufacturers as Audiovox, Dual, HD Radio, iSimple, Kenwood, Kicker, Pioneer, SiriusXM and Viper are set to participate as sponsors.
“We received positive feedback from last year’s participants about CarTech Demo Days and they are excited to do it for a second year,” Ron Freeman, CEO of AAMP of America and Chair of CEA’s Automotive Electronics Division Board of Directors, said as part of the announcement.
“Retailers who have not yet signed up are encouraged to complete the process by May 14th in order to take full advantage of the program.”
“The Revenew Marketing Network provides a great way for manufacturers to market to their retailers’ customers via email and social platforms,” Chris Cook president of MER, said as part of the announcement.
“CarTech Demo Days provides a national awareness program that targets local consumers with the right message to encourage them to visit local retailers and learn about in-vehicle technologies.”
See CarTechDemoDays.com for more information.