Core Brands Promotes Koenig

Core Brands said Tuesday that it has promoted James Koenig to the position of director of sales for the CI channel. Reporting to senior vice president of sales Dave Keller, Koenig “assumes responsibility for the development and implementation of all regional and national sales and business development programs for the Core Brands’ brands sold through custom installation dealers,” the company said.

Koenig has been with the Core Brands family of companies since 2002, previously working on the ELAN Home Systems, ATON and Sunfire brands. Prior to this promotion, he was National Sales Manager for the CI channel.

“Jim is a true sales professional who has demonstrated over the last 16 years a remarkable ability to grow brands in both challenging and expanding economies,” Keller said in a statement. “He builds trust-based relationships with dealers and shares my belief that our top priority is delivering our dealers great service to match our innovative products.”

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