First Roku TVs Arrive

Roku’s first standalone TVs, produced in conjunction with manufacturers Hisense and TCL, have reached the market, after their introduction at International CES in January.

The TCL models are available in four sizes, ranging from 32 to 55 inches and in price from $229 to $649.

“TCL Roku TV is the result of combining one of the world’s best-selling TV brands with Roku, the U.S.’s most popular streaming platform,” Chris Larson, vice president of sales and marketing at TCL, said as part of the announcement.

“Working together we developed a high-quality and very affordable Smart TV that features a stylish design, access to the most streaming channels, and a user experience that can’t be equaled by other Smart TVs on the market today.”

The models are available for preorder from Amazon now, and will arrive at “major retailers nationwide” in the coming weeks, TCL said.

Prior to their introduction at CES, Roku had made no TVs, and was known mostly from set-top boxes as well as dongles.

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