Ford Reaches Out to Developers
Ford focused on growing its SYNC app universe with a CES press conference dedicated to app developers.
"It is a strategic shift," said Ford Chief Technical Officer Paul Mascarenas. "It's one thing to be customer-focused but Ford also wants to be developer-focused."
Ford's focal point is the launch of the Ford Developer Program, at developer.ford.com. The website is full of information that will help app developers work with Ford's AppLink. Submitted apps may be approved and Ford will give developers a technology development kit "SYNC in a box" for testing.