Friday in CE: Google in “Final Stages” of Negotiations to Buy HTC Smartphone Arm
According to several reports, Google is said to be in the final stages of negotiations to purchase all or part of smartphone manufacturer HTC. It’s not the most surprising news, partly because we covered the possibility of this happening a little more than a week ago. But it’s still something that could have major implications for the consumer tech industry—particularly the smartphone vertical—almost immediately.
The move would bring together the brains behind the Android operating system and, at least early on in its life, one of the most successful Android smartphone makers.
As we reported earlier, HTC has struggled of late and was very much looking to dump at least its VR department after its Vive product failed to meet sales performance expectations. And with Google’s move towards putting more emphasis on the hardware side of things, this acquisition seems to make perfect sense.
However, it’s also a questionable one because not that long ago Google acquired Motorola Mobility only to turn around and sell it off again. I can’t imagine that they’ll look to do the same thing with HTC, but it’ll be interesting to watch how the Android key holder decides to use the assets acquired in a potential HTC takeover.
Fun Fact Friday
— Canon USA Corp. (@CanonUSA) September 8, 2017
We’re sharing this because, if nothing else, it’s fun to look at—albeit with an extremely quizzical expression.
Canon tweeted out a retro photo that showed the front and back of a sponsor jacket from the Albuquerque International Balloon Fiesta, which Canon sponsored from 1980 to 1994.
The fiesta takes flight in a little less than a month and is easily one of the most photographed (non-sport) events of the year, which makes perfect sense why Canon would want to participate as a sponsor.
More CE News
- A step-by-step guide on how to tell if you’re one of the 143 million Americans potentially affected by the Equifax hack.
- Spotify and Hulu have teamed up to launch a $5 student bundle that gives access to both streaming platforms at an exceptional price.
- Production delays on the iPhone 8, which occurred over the summer, could lead to major shortages as preorders begin later this month.