Harman Buys YurbudsJune 18, 2014
The deal comes days after Harman formally finalized its purchase of AMX. Yurbuds will become a part of the Harman Lifestyle Division.
“The talented – and athletic – management team at Yurbuds has helped drive the acceleration of the fast-growing niche of sports headphones and wearables, with best in class design and a rich pipeline of future innovations to enhance the athlete experience,” Dinesh C. Paliwal, Harman Chairman, President and CEO, said as part of the announcement.
“We see exciting opportunities to leverage the technologies, brands and distribution systems from our organizations to develop the next generation of headphones designed specifically for athletes.”