iPad Owner Satisfaction Virtually Unanimous
In ChangeWave’s satisfaction survey for the third-generation Apple iPad, users were nearly unanimous in their praise for the device. The survey, taken in March, found that 82 percent of new iPad users are “very satisfied,” while 16 percent are “somewhat satisfied.”
Just 2 percent proclaimed themselves “somewhat unsatisfied,” with zero percent answering “very unsatisfied.”
When asked what they liked best about the new device, 75 percent answered the Retina display, followed by long battery life (22 percent), 4G LTE capability (21 percent) and speed of device (20 percent.) In terms of what users disliked most, cost of the device itself (26 percent) and the wireless data plan (23 percent) were the top answers.