LG Launches OLED TV
In the announcement of its new OLED TV, LG acknowledges that most of its rivals have abandoned or backed off from the technology. But LG says it is “reinforcing its leadership in this premium display technology,” with its new TV.
The LG Curved OLED TV (Model 55EC9300) will drive this month, at multiple retailers, at an MSRP of $3,499. Best Buy will get the model first, beginning August 24.
“LG is the only manufacturer to make big screen OLED TV a reality, and we’re prepared to help them usher in a new era of TV technology,” Luke Mothschenbacher, Merchant Director of Televisions at Best Buy, said as part of the announcement.
“Best Buy is enthusiastic about this OLED TV because LG has combined incredible picture quality with an unparalleled cosmetic design that we know will appeal to our customers.”
The 55EC9300 is the first OLED TV to feature the intuitive new LG Smart TV+ webOS™ connected TV platform,* which is an interface designed to offer consumers lightning-quick transitions between broadcast TV, streaming services and external devices, with speeds similar to regular channel switching. The webOS platform also includes recommendation capabilities to help consumers sift through its expansive content options, which include streaming services like Netflix, YouTube, Amazon Instant Video, Hulu Plus and more. Consumers can control everything on their Smart TV with the easy-to-use LG Magic Remote, which works with simple gestures, point and click, scroll and voice commands