Never Underestimate the Power of Accessories
Accessories are sometimes overlooked in the CE product mix, even as they quietly strengthen the industry’s bottom line. Accessories abound in almost every CE product category including televisions, digital cameras, tablets, smartphones, gaming consoles, receivers, MP3 players and home theater systems.
CEA’s recent Sales and Forecasts survey (January 2013) estimates accessory sales will reach $9.8 billion in 2013—a three percent increase from 2012. Looking ahead to 2014, CEA forecasts accessories to grow five percent to $9.9 billion wholesale.
A closer look at CE industry shipment trends helps explain the accessories story. Digital displays, new features and increasingly larger screen sizes have helped bolster the TV market. CEA forecasts LCD shipments to increase two percentage points from 2012 and expects them to reach 30.4 million units by the end of this year.