New Panasonic LUMIX DC-ZS70 Launches
Panasonic is proud to introduce a new LUMIX DC-ZS70 as a new model in the popular "Travel Zoom" ZS series. By upgrading the sensor to 20.3-megapixel resolution, the LUMIX ZS70 boasts a 30x optical zoom (35mm camera equivalent: 24-720mm) packed in a pocket-sized body while enabling 4K VIDEO/4K PHOTO capture. The new tiltable rear monitor allows users enjoy a variety of selfie shots including 4K selfies and panoramic selfies.
The versatile ultra-wide-angle 24mm 30x optical zoom LEICA DC VARIO-ELMAR lens is useful in virtually all situations. Having passed Leica's stringent standards, the LUMIX ZS70 boasts exceptional optical performance with stunning clarity and minimum distortion and flare.
The new 20.3-megapixel High Sensitivity MOS sensor and Venus Engine image processor allows users to capture high-quality images even for high-sensitivity recording in dimly lit environments.
The LUMIX ZS70 is capable of recording smooth, high-resolution QFHD 4K videos in 3840 x 2160 at 30p (60Hz) in MP4. *1*2 Taking advantage of 4K technology, users can capture fleeting photo opportunities at 30 fps in 8-megapixel equivalent resolution as a 4K PHOTO. Additional functionality based on 4K technology are also available. Post Focus enables users to easily select the in-focus area after shooting. The Focus Stacking function allows users to adjust the depth of field after shooting by combining multiple images shot with the Post Focus function, all inside the camera. In addition, the LUMIX ZS70 incorporates a Light Composition function with which the camera synthesizes the images by choosing and saving brighter pixels. This makes it possible to produce more luxurious, dramatic images of situations such as fireworks or night scenes inside the camera with ease. 4K Live Cropping in video recording achieves stable panning or zooming with high-resolution 4K video footage. Users can make perfect Full-HD videos by adding impressive effects after recording the original footage in 4K. Thanks to camera’s digital operation, this can be done without physically moving the lens.
For even faster response and higher mobility, the LUMIX ZS70 integrates the DFD (Depth From Defocus) technology*3 to achieve ultra-high-speed AF of approx. 0.1 sec. It contributes to high-speed burst shooting at 10 (AFS)/5 (AFC) fps. The LUMIX ZS70 also features a variety of AF functions, such as Touch AF, 49-point AF, and Low-light AF that help users to get the best results in a wide range of shooting situations.
The 3.0-inch 1,040k-dot rear monitor with touch control tilts up by 180 degrees and the camera goes into Self Shot mode automatically once the monitor is flipped. In Self Shot mode, various functions for selfies are available on the LUMIX ZS70, including a newly added 4K Selfie mode. The beauty functions enable users to shoot portraits – especially of women - more attractively with Soft Skin, Defocusing and Slimming effects. After shooting, aesthetic/make-up retouching can even be applied inside the camera with the Beauty Retouch function. And users can choose to capture the background clearly or defocus it depending on the situation with Background Control mode. Panoramic pictures can also be shot in Self Shot mode. A 0.2-inch 1,166k-dot EVF (Electronic View Finder) with eye sensor is also equipped for easy shooting even in sunny outdoor conditions. The Control Ring on the lens barrel enables quick, intuitive operation. For more creative freedom, RAW image recording, Creative Control filter mode, and Creative Panorama mode are available.
With Wi-Fi® connectivity, users can also connect the camera to their smartphone or tablet to expand the flexibility in shooting, storing, and sharing images.
Packing a powerful 30x optical zoom and 4K VIDEO/4K PHOTO shooting performance in an ultra-compact body, the new LUMIX ZS70 offers the enjoyment of a high-quality photo/video shooting and selfie experience in versatile ways any time and any place.
The ZS70 will be available in both black and silver versions at the end of May and will have a MSRP of $449.99.
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