Nook Launches New Nook Campaign, With Bieber

Barnes and Noble this week announced a major new advertising campaign for the Nook and Nook HD, called “Share.” The campaign features the devices’ Nook Profiles feature, which allow easy sharing of the devices.

See the first ad:

In addition, Nook has launched a promotion along with pop superstar Justin Bieber. B&N customers can sign up in-store for the chance to attend a Bieber concert and meet the singer after the show, while other prizes including a Nook HD.

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