NuVision Reaches Deal With HESFebruary 11, 2010
NuVision announced this week that it has reached a deal to make its entire product line available to members of the Home Entertainment Source (HES) buying group.
"We are excited to have reached a deal with HES because of the emphasis within the organization on top quality products and services," NuVision CEO David Hester said as part of the announcement. "We are confident that this group of top tier dealers will excel with an exclusive luxury brand such as NuVision."
"We anticipate that NuVision will address a real need for our dealers and conversely we anticipate that HES will prove to be an ideal channel strategy for a brand such as NuVision," HES Executive Vice president Jim Ristow said.
"Our member dealers will position NuVision properly, representing the product benefits effectively to consumers while providing the support and installation services commensurate with a true luxury brand."