Dare to Lead in 2013
Remember passion? Those of you who ran with me fast and hard while I was SVP of sales and marketing with the Samsung Electronics team remember our dedication to market leadership. It was a time when we were neither predator nor prey to the mighty consumer electronic brands at the time. There may have been times when our market share was down, but we were all hungry and wide-eyed, and we came back together to build a market and create a valuable brand. We earned the trust of our retail partners, surpassed our established competitors, and became a new market leader. Our passion created a united front and yielded positive results.
Earning shelf space was hard work, but we followed the cry of, Let’s Dare To Lead Together! We won many battles using our most competitive weapon: unyielding, unstoppable passion. I was privileged to lead such a passionate team of Spartan professionals against formidable market Titans.
I continue to believe that the following leadership practices created stronger forecasts, lasting advantages, and more team-related success stories:
Peter Weedfald is the Senior Vice President of Sales and Marketing for Sharp Home Electronics Company of America (SHCA). He has also served as President of Gen One Ventures, SVP, Chief Marketing Officer of Circuit City, SVP of Sales and Marketing in North America for Samsung, and SVP of global marketing and EEVP, GM & Chief Marketing Officer for ViewSonic.