Pioneer's AppRadio Plays Nice with iPhone 5January 16, 2013 By Jack Cotter
Pioneer understands that people are already carrying around all the content they need on their smartphones and they are making it easier than ever to access it.
"The smartphone has become the source for consumer entertainment. They want to share content from their device(s) and we're making that happen, whether it's at home, in the car, or on the go," said Russ Johnston, executive vice president of corporate communications for Pioneer Electronics.
"We're the most smartphone-friendly brand and we are using the latest technologies, including iPhone 5 connectivity, AppRadio Mode, AirPlay, HTC Connect, DLNA, Wireless Direct and Bluetooth, to give consumers the freedom to enjoy stored audio video entertainment, the latest compatible apps and online content," said Johnston.
At 2013 CES, Pioneer announced new connected car solutions, beginning with iPhone 5 compatibility. Apple's change to the lightning cable disrupted the industry by not supporting analog video. Pioneer quickly has developed three solutions to enhance connectivity between the iPhone 5 and thirteen Pioneer in-dash receivers, nine of which are new for 2013. Four 2012 receivers will be receiving firmware updates this spring.
The digital AV solution, CD-IH202 will be available in March for $50. The VGA solutions are the CD-IV202AV for new 2013 products, and the CD-IH202NAVI for 2012 products, and both will be available in March for $100. The kits include a connector cable and a 1.5-meter USB charging cable. Consumers will also need to separately purchase Apple's Lightning to USB cable, and a Lightning Adapter.
"No matter what smartphone a consumer walks into a retailer with, there is a Pioneer solution that will allow them to play music, talk and run AppRadio on their phone and control it with the dash," said Ted Cardenas, Vice president of marketing for the Car Electronics Division of Pioneer Electronics.
Pioneer also introduced three new in-dash navigation receivers and three DVD receivers that will all be available in March.
The navigation receivers are all equipped with Bluetooth Connectivity, Aha Radio, AppRadio Mode, and are SiriusXM-Ready. The AVIC-X850BT is $800 and features a 6.1-inch touchscreen, DVD playback, and a back-up camera input. The AVIC-X950BH is $950 and features a seven-inch touchscreen, HD Radio, and a built-in traffic tuner, as does the $1200 AVIC-Z150BH.
The DVD receivers feature seven-inch WVGA touchscreen displays. Each includes Pioneer's MIXTRAX virtual DJ technology, AppRadio Mode and Pandora. The DVD receivers are the $450 AVH-X6500DVD, the $500 AVH-X7500BT adds Bluetooth connectivity, and the $650 AVH-X8500BHS is SiriusXM-Ready and offers a double-DIN chassis.