Pioneer Announces Winners of AppRadio Hackathon at 2012 SEMA Show

On Monday, Pioneer Electronics Inc., announced the winners of its first AppRadio Hackathon held last week during the 2012 Specialty Equipment Manufacturer Association (SEMA) Show at the Las Vegas Convention Center. The event occurred over a 69-hour period and had more than 81 registered developers, who competed to develop the best new apps compatible with Pioneer’s AppRadio products.

The Hackathon created nine new apps designed to work with AppRadio. Ted Cardenas, VP of marketing for the Car Electronics Division of Pioneer, stated, “The response to our very first Hackathon has been overwhelming…Overall the event established our goals in exposing the AppRadio platform to developers and generating more excitement for our products…” The competition succeeded in producing new ideas for unique apps for the car.

The competition included three app categories: safe in-vehicle use of Social Networking Services (SNS) through voice recognition and text-to-speech interface; geo-fenced or tagged automative related location based services (LBS); and apps that incorporate a technology, product or service from a 2012 SEMA exhibitor.

The first-place 2012 AppRadio Hackathon winners include:

Voice Interface Social Networking Automotive App
App name: Tiles; Developers: Ali Haeri, Evan Chen and Hannah Choo
Tiles is a social networking app that aggregates the most relevant social media content by appying current time, location, and social activity of the user. Content is then served in news ticker format in the user’s Facebook page or Twitter account, with new tiles appearing as they become relevant. The Tiles app also allows for targeted advertising – the “advertising tile” is seamlessly integrated with social media postings.

Location-Based Services (LBS) App
App name: CarTourin”; Developer: Jad Meouchy
CarTourin’ is a sightseeing app that uses location-based services to guide users along a series of tour destinations in their own vehicle. On the screen of the AppRadio display, available tours in the users’ area pop up on the screen with information about tour pricing, ratings, categories and more. During the tour, information and photos pop up on the screen, as well as interactive trivia that can be redeemed for premium content and shared with friends over social media. When the driver reaches their final destination, the app will reward them with special offers related to the subject of the tour.

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