RadioShack Plans New Concept Store in Boston
RadioShack may have been headquartered in Texas for as long as anyone remembers, but it was actually founded in Boston, opening its first retail store in 1921. Now, the company is opening another of its custom stores, back in Beantown, not far from the original location.
The store is located at 13 School Street in the city’s Downtown Crossing district.
“We are delighted to open our new custom concept store in Boston, the birthplace of RadioShack,” Joe Magnacca, chief executive officer of RadioShack, said as part of the announcement. “Boston exemplifies the true spirit of innovation, and the city prides itself on being a hub for entrepreneurialism. This is the ideal backdrop to showcase RadioShack’s fresh new look and renewed focus on technology discovery and collaboration.”