Samsung, Barnes & Noble Team on Tablets
Barnes & Noble is taking another crack at tablets, with some help from Samsung.
Samsung and B&N’s Nook Media subsidiary said Thursday that they have partnered to create a tablet product called Samsung Galaxy Tab 4 NOOK. The tablets will combine the established Nook interface with Samsung Galaxy hardware.
B&N had announced last year that it was discontinuing Nook tablets, although they continued to sell Nook e-readers, including the GlowLight.
“We are very excited and proud to partner with Samsung, a world-class technology and tablet leader, to create customized co-branded devices featuring our valuable NOOK reading experience and digital content catalog for Barnes & Noble customers nationwide,” Michael P. Huseby, Chief Executive Officer of Barnes & Noble, Inc., said in a statement.
“Standing behind these great new devices will be the power of our 40,000 Barnes & Noble booksellers combined with our deep bookselling and retail expertise to provide sales support and personalized in-store customer service for our lineup of new Samsung Galaxy Tab 4 NOOK products. Partnering with Samsung brings our customers great new products and evidences our commitment to our NOOK customers and growing our digital content business.”