Buyers of CE products understand and are interested in green alternatives: More than 85 percent of battery users are interested in environmental issues and are using rechargeable batteries. Green battery options can replace regular household batteries in most every application without a sacrifice in performance. They also eliminate the cost of constantly replacing batteries. Our UltraLast Green batteries, for example, can be recharged as many as 500 times and last up to three years. In consumer and environmental terms, that means one rechargeable battery can keep as many as 1,000 disposable alkaline batteries out of landfills, and one 4-pack can save consumers $100 or more per year. Consumers will quickly recapture their initial investment in rechargeable batteries and chargers and continue to reap the savings for several years to come.
Because UltraLast Green understands how important green initiatives are to the CE industry and consumers, the company's commitment to a greener alternative doesn't end with the product story. The batteries are fully recyclable, and can be recycled at most any CE retailer. In addition, our packaging is made from 100 percent sustainable materials, including high post-consumer content recycled cardboard and minimal plastic.
As consumers continue to demand greener product solutions, UltraLast and other CE companies are committed to becoming greener step-by-step and we'll continue to find ways to be more environmentally responsible. Join us in our campaign to help consumers save money and the environment.
Jennifer Bellemare is the marketing manager for UltraLast, a CEA member company.
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