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Shop Talk: Randahl Ramos, Store Planning and Interior Design Consultant, Randahl Ramos Studios

January 2008 By Audrey Gray
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“A lot of CE retailers insist that because they are in a certain part of the country, their stores should have a traditional look. They want ‘oak and oak only!’ because that’s what their customers have in their homes. But I tell them, ‘No!’ There’s a whole fantasy thing in shopping. Customers want something different from their home. They want some excitement! They watch TV, they go to the movies, and they enjoy very modern, very contemporary sleek lines. They want things that say the future to them.”

- Randahl Ramos, store planning and interior design consultant, Randahl Ramos Studios
 
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