SIM2 Adds Reps

SIM2 USA said this week that it has added a pair of new representative firms on the West Coast. Steven Lester Company will handle business in Northern California and Northern Nevada, while Morris-Tait Associates will handle the Southern California market.

“California represents a golden opportunity for SIM2, and we look to the teams at Morris Tait Associates and Steven Lester Co. to be an extension of the brand, reaching our dealers with personalized attention and service,” Alberto Fabiano, Executive VP of SIM2 USA, said in a statement. “Everyone involved is well respected in the territory and experienced in selling reference-quality home entertainment products, which are the key reasons we chose them. We look forward to continued success in this territory with our new partners.”

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