Stream TV’s Glasses-Free 3D Technology is Nearly Here
Major partnership and product-availability announcements made at CEA Line ShowsJune 28, 2012 By Dan Eldridge
During a midafternoon press conference at the CEA Line Shows and Digital Downtown Conference on Wednesday, Stream TV Networks CEO Mathu Rajan made a number of breaking-news announcements about the company’s proprietary Ultra-D 3D-without-glasses technology.
The 3D-without-glasses TVs are expected to be available sometime this fall for the Asian consumer market, and sometime in the late fall for the North American market.
Blondies Sports, a popular sports bar located at 212 West 79th Street in Manhattan, was the first New York City-based company to sign up for the privilege of screening the 3D-without-glasses Summer Olympics.
More announcements will be made soon, Rajan said, regarding other establishments where the 3D-without-glasses Olympics can be seen. In New York City, CompUSA and J&R will soon be offering demos of the technology, “so the consumer will actually be able to see the Ultra-D TV in action, and bring their own judgment to the quality of the product.”
Stream TV officially announced its partnership with Taiwan’s Pegatron Corporation, which will be assembling the 42-inch Ultra-D 3D TVs, a few weeks back. But during Wednesday’s press conference, Rajan mentioned that the sets will be manufactured with four HDMI ports, allowing users to plug in devices from other platforms, including Apple and Google platforms. The content from those ecosystems, he said, can be converted into 3D-without-glasses.
It will also be possible to convert popular media-rich websites, such Hulu and YouTube, into 3D-without-glasses as well. And as Rajan pointed out, “This [technology] also has implications for video calling—things like Skype. You can do video calls for the first time in 3D-without-glasses, and you can connect your Xbox and your PS3,” he said, and do the same. “And when you’re able to see the gaming in 3D, it is incredibly immersive.”
Rajan also made a series of new distribution partnership announcements. In Canada, the Ultra-D TVs will be distributed countrywide by Synnex. In China, where “the 3D market is absolutely booming,” according to Rajan (some 10 million 3D TVs-with-glasses will be sold there this year), the sets will be distributed by both Konka and BOE.