Black Friday Lasts Three Days at Wal-mart

November 25, 2008 By Stephen Silver

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Wal-Mart Monday officially announced its Black Friday plans, making its specials effective online on Thanksgiving Day, in addition to in stores on Friday. Additional savings will also be available Friday and Saturday.

The retail giant will also offer its "Ad Match" program, in which it will match any price advertised by a local competitor.

"Walmart is dedicated to being a low price advocate for our customers throughout the entire year, and our Black Friday specials are no exception," the company's CMO, John Fleming, said as part of the announcement. "Our associates will be working hard all week to make sure our stores are ready to welcome shoppers seeking our unbeatable Black Friday prices."

The company's full specials can be viewed at www.walmart.com