Wednesday in CE: Apple and GE Announce a Major Partnership
Corporate or enterprise partnerships are nothing new in the tech world, and they’re certainly not new to Apple. The company has a few different relationships in the tech space with companies like Cisco, IBM, and others. But, as TechCrunch pointed out, the partnership with GE that was announced today feels a little bit different.
That’s because the two companies appear to be working a little closer with one another than any partnership Apple has had in the past. Specifically, Apple and GE will be working together to build a set of development tools and apps aimed at bringing predictive data and analytics from GE’s Predix industrial Internet of Things platform to iPhones and iPads. The partnership brings to developers a new Predix software development kit for iOS.
“GE is an ideal partner with a rich history of innovation across the industrial world in areas like aviation, manufacturing, healthcare and energy,” Tim Cook, Apple’s CEO, said in a statement. “Together, Apple and GE are fundamentally changing how the industrial world works by combining GE’s Predix platform with the power and simplicity of iPhone and iPad.”
The partnership goes a little deeper though. Apple’s sales team will begin to push the GE Predix platform to its industrial customers, and GE has committed to “standardizing” the iPhone and iPad for its 330,000 employees. And it will begin offering the Mac as a computer choice.
“The partnership between Apple and GE is providing developers with the tools to make their own powerful industrial IoT apps,” John Flannery, Chairman and CEO of GE, said in the statement. “Our customers increasingly need to arm their workforces through mobility. Working together, GE and Apple are giving industrial companies access to powerful apps that help them tap into the predictive data and analytics of Predix right on their iPhone or iPad.”
Which Camera is King?
— CNET (@CNET) October 18, 2017
Last year, Google impressed the industry with the Pixel’s camera performance. It was one area where most analysts believed the phone outperformed the entire smartphone market. So, with the launch of the Pixel 2 this month, one of the first areas reviewer’s are going to look is at the camera.
CNET did a pretty thorough comparison of the Pixel 2’s camera up against the iPhone 8 Plus camera, and it actually turned out that Apple’s bigger phone could hold its own against Google’s flagship device. Depending on the mode you shoot it, one device might look slightly better, show a little more vibrant color, or have better overall performance with certain publicized features (portrait mode, for example). It was very back and forth, which ultimately meant that there was no clear winner.
The full takedown is definitely worth the read.
More CE News
- Best Buy 3 Day Sale includes some awesome (and rare) Philips Hue and Apple deals.
- PayPal has started to roll out Venmo payments to U.S. retailers that it’s already doing business with. PayPal, which owns Venmo, is available at more than 1,100 retailers throughout the country.
- Google has plans to build a futuristic neighborhood in Toronto, Canada, and I’m already starting my Canadian citizenship conversion process.