Best Buy’s Use of The Retail Equation Compromises Customers’ Trust

Best Buy and other retailers appear to be using the data provided by The Retail Equation to implement strict return policies.

Patience is a Virtue with Consumer Tech Adoption

Despite the speed at which this industry innovates and changes, consumer tech adoption can sometimes take years, which requires retailers to remain patient.

How Brick and Mortar Retail Saved My Weekend Project

Mounting a 65-inch TV to a wall turned into a bigger challenge than expected, but brick and mortar retailers helped save the day.

Other Staff Bloggers

Best Buy and other retailers appear to be using the data provided by The Retail Equation to implement strict return policies.

Despite the speed at which this industry innovates and changes, consumer tech adoption can sometimes take years, which requires retailers to remain patient.

Mounting a 65-inch TV to a wall turned into a bigger challenge than expected, but brick and mortar retailers helped save the day.


CES 2018 was a show focused on future tech, namely the digital assistant, but Microsoft's Cortana went missing and nobody seemed to care.

CES holds the distinction of being one of the largest—if not the largest—tradeshows in North America. That has its benefits and drawbacks.

There’s something about anniversaries - especially those that end with a zero - that prompt many of us to pause and reflect on the past. As I flew home from CES 2017, I kept thinking about how much has changed since the inaugural show, 50 years ago. The many exciting changes I’ve seen since my…


After returning from CES 2018, we take a look back at some pre-show questions that we posed, and go through our post-show answers.

As we get ready to head to Las Vegas for CES 2018, we highlight a few tech markets that we're hoping will prove something to us this year.

Historically, the editors at Dealerscope have been kind of hard on VR. And truthfully, we've been burned by it. But we see the good as well, and we are staying optimistic. We have also followed the general narrative produced by consumers as well. When the 2012 Kickstarter kicked off the first announcement of the Oculus Rift, people…


Apple faces a number of lawsuits over its use of software updates to "slow down" older iPhones and "force" consumers into upgrades.

iPhone X preorders start on Friday. Apple has totally decked out its website and looks to have a decent first order on hand despite well-documented production issues.

Why is it that, all of a sudden, everyone is spitting fire at Apple just months after talking about the current upgrade supercycle we're supposedly in?


The FCC's decision to repeal net neutrality promises to completely alter the makeup of the internet, which is bad news for independent retailers.

In its continued fight with Apple, Qualcomm is now asking the U.S. government to stop sales of new iPhones and iPads in the U.S.

With the CIA hacking details continuing to drip out of WikiLeaks, what’s the resulting impact on business and personal privacy?


Apple acquiring Shazam makes sense on the music service side, but there are also implications from an augmented reality standpoint as well.

With more info coming out about the 2014 Yahoo! hacking scandal, Verizon may look to go back to square one and reopen the sale talks.

Target’s Cartwheel app has already proven successful in engaging and influencing shoppers; more than 27 million people have downloaded

Connected Home

Sprint and Whirlpool announced plans to end their 101-year relationship. So, who will be hurt worse by the brands' sudden split?

Apple's first crack at HomeKit was clunky thanks to a list of hyper-specific criteria, but their control-freak tendencies were nixed after this years WWDC.

Amazon’s move to bring Sears’ Kenmore-branded appliances onto the ecommerce platform could be a pivotal moment for CE retail.


The CTA recognizes a legend in the development of DTV


Digital marketing is direct marketing. If you follow these four principles, you’ll triple your digital communications results.

Too many marketers are personally annoying their customers in the name of personalization. For that reason alone, I am looking for an

Rampant discounting in department stores has conditioned a great majority of consumers to wait for…


Samsung's The Frame isn't a TV, and it's not a picture frame. It's a full package aesthetic that needs to be valued as both, lest the opportunity is wasted.

Robotic toys is such a strange market that has generated a ton of excitement throughout the consumer electronics industry.

Media Players

The Wireless Speaker and Audio Association explains why they believe now is the time for a resurgence in surround sound systems.


Even though one of the most comprehensive product leaks in the history of Apple happened less than 72 hours before Tim Cook took the stage in the newly opened Steve Jobs Theater, the Apple Event on Tuesday was still a sight to behold. Sure, everything that was reported on happened as it was expected—including the…

Samsung's design focused, art-centric TV dubbed The Frame is a piece of tech that is sure to trailblaze an emerging market of functional decor.

Emerging Tech

New 3D scanning technology has a lot of promise, especially in the realm of advanced and improved mobile device security.

About three years ago, Google presented an ambitious idea for a modular cell phone. The concept enabled swappable Lego-like parts to add extra batteries, speakers, or a camera (among many other options) on the fly. Dubbed Project Ara, the $100 device was set to disrupt the idea that the only available cell phone options on…

The speed at which technology has advanced over the past few decades is simply incredible. In this, the 50th year of the Consumer Electronics Show, looking back on what technology was being released in 1967 compared to the tech toys that we’re seeing drop on a regular basis—folks from yesteryear would look at 2016 like…

Business Model

A decade ago critics were saying Blu-ray physical media would never even make it to retail thanks to…

With its recent acquisition of Whole Foods Market, it’s fair to ask the question: Is Amazon spreading itself too thin as a company?

Having just finished a conversation about smart doorbells and their inherent awesomeness in the smart home market, the Dealerscope editors turned our attention to Amazon for a quick minute for two reasons. 1) We wanted to see a quick comparison of MSRPs on smart doorbells for “research purposes,” and 2) we basically talked ourselves into…


Amazon’s Alexa voice assistant was recently put to task by the Google Home smart speaker. But Amazon still controls market share.

Comcast rolls out xFi, a fresh take on controlling an entire home network alongside their investment…


Prior to officially pulling back the cover on its newest piece of hardware—the HomePod speaker—Apple had an image up on the big giant screen facing the audience at their Worldwide Developers Conference that had both a Sonos speaker and Amazon’s Echo speaker positioned next to one another. The messaging from Apple’s senior VP of worldwide…

Sonos’ latest venture is making noise in the wireless home audio space – materializing in the shape of artificial intelligence integrat

Specialty retailers much embrace Millennials to stanch declining sales.


A Stanford study found that wearables do a pretty terrible job accurately tracking things like calories burned. That’s a major issue.

Barely a day after the official close of CES 2017, news broke about Fitbit that probably would’ve stolen the show out in Las Vegas. According to a post on smartwatch maker Vector’s website, the company has been acquired by Fitbit for an undisclosed amount. The move comes a little more than a month after the…

Lets be honest, Apple had a rough 2016 with their iPhone 7 headphone jack crisis, the Airpods delay, and more. Heres to a happier and h


Help us find who the industry’s most influential buyers are. In Dealerscope’s July issue and online at, we’re recognizing top-tier individuals—the most talented, charismatic and effective buyers—from among the CE and appliance sectors’ ranks. We’re looking for the professionals that draw energy and excitement from the day-in-and-day-out demands that are a part of the…

Establishing recognition for the powerful women in the Consumer Technology industry was one of the first items on our editorial to-do l

It used to be that someone passionate about investing time and money into musical playback was described as an audiophile.


The doom and gloom of Bose 'spying' on consumers should start the conversation that consumers don't own their data, and that is okay.

I learned as much about the audiophile community as I did about the new products that were on display at the first-ever CanJam NYC.

We've seen a lot of advancements recently in the truly wireless earbud space. But just as fast as we are seeing products appear on the market, we are already seeing slight stagnation. Hopefully, that doesn't come off as a knock against companies like Bragi, Phazon, Apple, Samsung or Jabra who have all poised to make long lasting…


GoPro's pre-announced its first-quarter earnings and to sum it up, they are planning to cut 270 more jobs. If we are still keeping score, that adds up to 570 jobs, with 100 in January last year and another 200 in November. The steady hemorrhaging of positions can be blamed on a few different narratives. Many…

An important Super Bowl Sunday first for the consumer tech industry? Drones played a major role during the halftime show.

More bad news for the drone industry as French-based manufacturer Parrot is laying off a third of their drone division. Following a massive drop in fourth-quarter earnings, Parrot said they missed their target by about 100 million euros (~105,000 USD) with their drone revenue generating about 60 million euros between commercial and consumer. These distressed…


Barely two months ago, I threw the idea out there that action cam maker GoPro has possibly peaked as a company. That notion was based on the fact that the company has seen its stock price nosedive in the last year and a half. Since reaching nearly $87 per share in July 2015, GoPro rested…

Using data, the Consumer Technology Association tries to make some sense of post-purchase consumer behavior.

More than any other factor, the presence or absence of a free shipping offer can make or break a sale.


The gaming industry is stepping up to provide a new, better, and more meaningful platform for the curved screen.

Chris Ely, senior manager of industry analysis at the Consumer Technology Association, shares his thoughts on potential areas of growth

Independent CE dealers have a lot to learn from Best Buy


Two years in, I’ve had two very different experiences attending CES, the massive tech tradeshow put on by the Consumer Technology Association. Both were exceptionally overwhelming, but both were exceptionally fun as well. Year One was much more of a feeling out process than anything. A little more than three months on the job, I…

Although a lot of different companies have a lot of reasons to succeed at CES this year, I'm really hard-pressed to find anyone more excited to generate positive attention. And while Samsung dominates virtually every area it invests in; their CES lineup ran the gamut of wearables, appliances, computers, and televisions. Let's dive into each…


Nintendo’s Super Mario Run iPhone app hit 40 million downloads in its first week, but it has major flaws that are turning users of


According to CTA’s holiday forecast, spending on tech will increase 3.1 percent to reach $36.05 billion during the 2016 holiday season.

Forbes recently estimated that women drive approximately 70 to 80 percent of all consumer purchasing. This estimate and other reports have led many experts to consider the female demographic the engine of today’s economy. Women are buying products for their professional lives and for the home and family, which means that behind most women lies…

Joe Cassity, the operations manager of Tunes-N-Tint, wanted to run an experiment this past Black Friday to correlate how advertising ma

Social Media

With the rise of social media and online reviews, interactions between brands and customers have been forever transformed.

No one has a perfect blueprint for social media marketing because every company has a different voice and the results happen live.

What are your thoughts on 4K? How are manufacturers and content creators handling the new technology? How are consumers recieving it?


The importance of consumer technology is growing in the workplace and at home. And whether we’re purchasing tech products for our families or our careers, women are more tech-savvy than ever before. For these reasons, it’s important for retailers to remember that women purchase tech accessories not just for social reasons, but to help us…

The future of technology gets a lot of attention. But, as much as we use them, tech accessories tend to get left out of the discussion.

Household ownership of wireless audio, wearables and connected devices saw huge ownership gains, but what’s driving consumers?


There will be no room or time for brand-bovarism in 2015. Savvy marketers in 2014 encountered colossal change to their marketing platforms and with it their brand investment bets. Brand-making, brand-shaping, brand-taking chores have changed and will continue to do so at hyper-speeds during the coming years.  

Buying Groups

2012 was a miserable year for most CE retailers. It's clearly time to start trying something different.


So you spent the last year building up a great social media following, and you took a week to go to CEDIA Expo. You're going to share everything you see and really deliver value to all those followers... but suddenly the show's over and you feel like you didn't share half of what you saw.