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May 2013

Dealerscope May 2013 cover

Finding Money in Tablets

Tablets are on fire. CEA statistics show exponential growth in a variety of brands and prices, with no sign of abatement. U.S. unit shipments leapt from 32 million in 2011 to 80 million last year and are expected to nearly...

Current Features

Gorilla Marketing

Louis Gonzales of Bay Area Audio Visions in Corpus Christi, Texas, fell into a unique situation, and as a result, found himself asking a rather unique question: What do you do when a customer has a nearly sixty-year-old vehicle, but...

Current Columns

Justin Time With Innovative Technology’s PowerCase

Some say Innovative Technology, a CE vendor based in Port Washington, N.Y., is one of the biggest manufacturers of accessories and audio products that you’ve never heard of. Corey Lieblein, who founded the company in 2001, is hoping to change...

HTSA Gets ‘Creative’ in Texas

“Creative Collaboration” was the theme of the spring 2013 meeting of Home Technology Specialists of America (HTSA), and the event certainly lived up to that title, as it featured a variety of activities conceived to spurn the group’s member dealers...

Azione Unlimited Spring Conference Stresses Interaction, Growth

In its third biannual conference, buying group Azione Unlimited emphasized social interaction between member dealers and vendors as it focused on the future of the group and the electronics industry....

Selling Add-Ons Increases Profits

in the '80s, when my competition was cutting price, I said to myself, "This will not last long. They will go out of business, the prices will stabilize and then I can make my desired markups." In the '90s when...

The Secrets of Becoming a Top Accessories Brand

Most people don’t spend too much time thinking about accessories as anything more than simple add-ons that play supporting roles to increase the benefits of their favorite products. But those of us in the accessory manufacturing business see the show...

Helping Your Customers Optimize Video Chat

This past Easter, while gathered with family for brunch, I had a great conversation with my brother and he wasn’t even there. He was in Indianapolis, Indiana and I was in Springfield, Va. Our face-to-face conversation was made possible by...

Boosting Your Brand Boosts Your Profits

“Brand” is an easily corrosive metal that needs to be burnished, buffed, shined and oiled each day to remain relevant and competitive. A brand is judged on its combined elements: products, services, support, infrastructure, and supply-chain advantages. As any C-level...

Your Customers Want High-End, Higher-Profit Appliances

The good news is that combined global revenue and shipments of major appliances are expected to grow about 4 percent this year....