Dealerscope magazine presents:

Confidence in Tech Surges

The CEA Index of Consumer Technology Expectations (ICTE) jumped ahead of the holidays, rising 7.3 points to  94.3, the Consumer Electronics Association said Tuesday. 

“Strong sentiment toward technology spending this month suggests tech will perform well during the year’s biggest shopping weekend,” Shawn DuBravac, Ph.D., chief economist, CEA, said as part of the announcement. “Consumers appear to have held off slightly on tech purchases in October in preparation for holiday shopping, including Black Friday.”

CEA added that "consumer sentiment toward the overall economy decreased slightly in November."  

Best Buy Remodels Chicago Stores

Best Buy said this week that it has completed a $20 million overhaul of its 43 stores in the Chicago area. 

The remodeling includes expanded areas for appliances, home theater, and special sections for Apple, Microsoft, cameras and Dyson. The carpeting and lighting have been improved as well. 

“We want customers to enjoy the experience of shopping for technology as much as they enjoy using it,”   Best Buy Senior Market Director John Curley, said in a statement. “Best Buy has been a proud member of the Chicago community for more than 20 years and we look forward to serving customers for many years to come.”

 

RadioShack Upgrades Website

RadioShack has launched a new version of its RadioShack.com website, ahead of Black Friday and the holiday season. 

"We know our customers are multichannel shoppers, and we wanted to provide a better experience that reflects our brand and makes it easier for our customer to shop no matter where they are,"  Jennifer Warren, chief marketing officer at RadioShack, said. 

"We approached our website design in the same way we approached our recent brick-and-mortar designs: to be dynamic, solution-oriented and inspirational for our customers. With our great deals on top products during Cyber Week, there couldn't be a better time to experience the new RadioShack.com."

RadioShack will also offer free shipping on all online orders starting Wednesday night. 

Dealerscope, Technology Integrator to Host Dolby Atmos Webinar

Dealerscope and Technology Integrator will host a free webinar Dec. 9 on Dolby Atmos: What It Is, and How to Sell and Install It

Dolby Atmos is the most important home audio technology of the 21st century so far, and its potential is limitless. But it's still a fairly new innovation, and retailers and integrators have a lot of questions. Luckily – we've got answers! Join us for a free webinar that will take you from 0 to 60 on this home audio breakthrough in just one hour. Don't miss this opportunity to tap into the knowledge base of our expert panelists and learn more about Atmos in an interactive environment.

The webinar will feature Dolby's Craig Eggers, Pioneer's Chris Walker and Andrew Jones, with our own Director of Content, Joe Paone, serving as moderator. They will discuss the technology, products and content of Dolby Atmos, and how to sell those products and systems.

Visit this link to sign up for the webinar, which is scheduled for Dec. 9 at 2 p.m.

Milk vs. Milk: Samsung Sued

Just days after the launch of its new Milk Video, Samsung has been sued by a company called Milk Studios, over the name. 

According to the Wall Street Journal, Milk Studios, described as "a photography and media company," has filed suit, alleging trademark infringement. The suit was filed in the U.S. District Court of the Southern District of New York. The report said: 

 Samsung “intentionally, willfully and knowingly” used the Milk name for its music-streaming services to take advantage of the “cachet” associated with Milk Studios

 

 

Apple May Get a Big Apple Watch Order- from Buzzfeed

When Apple Watch launches next year, it will likely find its way into the cultural conversation quickly- because the people writing all of your favorite clickbait lists will be wearing them. 

Buzzfeed will purchase an Apple Watch for each of its 700 employees, Capital New York reported, citing an internal memo it obtained. But those Watches will only arrive should Buzzfeed meet certaint traffic metrics- listed as one month with both 200 million unique visitors and 750 million video views. 

Buzzfeed's founder, Jonah Peretti, wrote in the memo that Buzzfeed has already reached $100 million in revenue this year. 

 

The Apple Watch was introduced in October and will arrive at an unspecified date in 2015.