Selling the Internet of Things: Why are Retail Solutions a Challenge?
Sponsored by: MarketSource
Speakers: Keith Noval, Practice Leader, Retail Services, MarketSource
This webinar will focus on understanding the key trends in 2016 for the Internet of Things as it relates to each stage of the customer lifecycle. In each stage we will discuss the current market conditions as well as possible solutions to elevate the experience throughout the lifecycle. Learn how to connect (pun intended!) the product (manufacturer), the business (the retailer), and the buyer (customer experience) in a complex marketplace.
In this webinar, attendees will learn how to:
• Present a product that needs to be sold vs bought in a manner that assists the buyer in their decision
• Ensure that both the Retailer and Manufacturer in this category elevate the customer experience
• Provide for an optimal ROI
Sponsored by MarketSource