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Web 2.0: Taking Your Retail Site To The Next Level

November 13, 2007
• Presented By: Dealerscope
• Duration: One hour

• Speakers: Brian Dean, Senior VP of Strategy and Marketing, Escalate Retail; Jerry Chapman, President, Solid Signal; Jed Alpert, Vice President of Marketing, WebCollage; Jim O’Neil, Divisional Merchandise Manager, Electronics Expo

• Moderator: Jeff O’Heir, Editor in Chief, Dealerscope

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In this “Web 2.0” world, it’s hard for retailers (even consumer electronics retailers) to stay ahead of the curve – especially when it comes to keeping your retail Web site current and customer-friendly. View this webinar to find out how to optimize your online site to improve sales, profit, customer satisfaction and retention. We explore the strategies, applications and processes that provide retailers’ sites with the best results; the tools and best practices that help them achieve their goals; insights into consumer-related browsing and buying trends; and what retailers need to know to create tomorrow’s sites today.

Featuring Guest Speakers:

- Brian Dean, senior vice president of strategy and marketing at Escalate Retail, a developer of retail customer relationship and customer experience solutions.

- Jerry Chapman, president of Solid Signal, a Web only satellite and home entertainment product retailer that sells to professional installers and consumers.

- Jed Alpert, vice president of marketing at WebCollage, a New York-based company that provides enhanced product marketing from manufactures to their online channel partners, helping to turn browsers into buyers.

- Jim O’Neil is the divisional merchandise manager at Electronics Expo, a consumer electronics retailer with six stores in New Jersey and a strong e-commerce site, www.electronics-expo.com. Electronics Expo constantly improves the site, which helped contribute to the company’s 25 percent revenue growth last year.

To view this Webinar, click here.
 

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