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Amazon Prime Day in mid-July brought in more sales over the two-day period than the most recent Black Friday and Cyber Monday shopping days—combined.

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Amazon Prime Day 2019 Was a Roaring Success—for Everyone
July 17, 2019 at 2:06 pm

Amazon Prime Day 2019 brought in a record-setting amount of sales for the ecommerce giant. But, as data from Adobe Analytics show, other retailers are finally learning how to take advantage of the annual summertime extravaganza.