BrandsMart USA Opens Sony Store Within a Store Concept
BrandsMart USA and Sony Electronics Inc. have collaborated to open a showroom just for Sony products inside a Miami store.
The electronics retailer is celebrating the first "store within a store" concept with Sony this weekend at its north Miami location in 167th Street. Unlike the many other brands carried in the store, the specially designed 625-square-foot Sony showroom will feature a variety of Sony electronics that include smart TVs, cameras, laptops and tablets, all in one spot.
"When the shoppers enter the dedicated Sony space, they can explore products from nearly every category,"