2 Reasons Why Retailers Need to Leverage Amazon
How can small and midsized merchants succeed in an Amazon.com-first world?
Wow, I get this question a lot! With Amazon Prime Day having passed and the retail giant putting almost $3 billion in sales on the board, this is definitely a hot topic and one I don’t see going away anytime soon.
The answer to that question? Understand where you create value, but, more importantly, you need to capture that value for yourself.