6th Avenue Electronics To Cut Ribbon on 13th Store
6th Avenue Electronics has renovated a 55,000-square-foot Lynbrook, New York building into its 13th and largest store – and its third on Long Island. The location is a former Harrow’s Christmas tree outlet.
About 30,000 square feet of that total are dedicated showroom space divvied up into multiple side rooms that are a mix of home entertainment lifestyle vignettes and single-brand alcoves where customers “can easily compare all the models within a single brand, if they’re partial to that brand, in a good-better-best scenario. It doesn’t confuse them,” said the company’s vice president of operations, Tom Galanis, at a pre-opening party for reps, manufacturers and other store supporters.
The store features Monster Cable, Pioneer Kuro plasma, Samsung and Sharp rooms and a Panasonic-dedicated area that is parsed into a TV/camcorder/digital camera display area and two vignettes featuring a plasma “window” showing some high-def children at play, and a plasma virtual “fireplace.” A car stereo room is described by Galanis as a “store within a store,” and the location’s cinema projection room, “female-friendly” A/V switching room, and separate plasma and LCD “solutions rooms” are just some of the areas that round out the space’s appointments. The store also has a design center that showcases 6th Avenue’s custom installation expertise along with Control4 and ELAN Home Systems solutions. Still being developed is an iPod/MP3/portable electronics area with out-of-the-glass-showcase displays that Galanis says will encourage browsers to touch the products.