8 Reasons I’m Scared S#!tless to Attend CES 2016
When my American Airlines flight touches down in Las Vegas, Nevada on Sunday evening, it’ll mark the beginning of a number of firsts for this here tech writer/editor: It’ll be my first time attending the behemoth that is CES; it’ll be my first time in Vegas; and it’ll be the first time that I’ve ever been 100 percent, without a shadow of a doubt scared shitless to do anything work-related.
Prior to arriving on the scene here at Dealerscope and NAPCO Media, I lived and breathed associations—I worked as an editor for a magazine at the “association for associations.” So I know a thing or two about tradeshows, what goes into them, how they run logistically, how important they are to an association’s bottom line, and so on. And, in the course of covering associations, the Consumer Technology Association (formerly the Consumer Electronics Association) and their annual CES event would come up every now and again.
I’ve spoken to staff at CTA in the past about the work that goes into putting on the most-attended tradeshow in the U.S. on an annual basis, and I sympathize with them as to how much work it truly is. But for all of the covering (and following, as a tech enthusiast) that I’ve done for CES, I’ve never been closer than a few thousand miles from ground zero as it was unfolding.